INNOVATIONS IN MODERN ANIMATION: AUTHOR AND EXPERIMENTAL PERSPECTIVES

Purpose of the study: This article explores the development of original and experimental animation in the context of the modern animation industry. The authors analyze key aspects of these two forms of animation, including their characteristics, production techniques, goals, and impact on the development of the art of animation. Important trends and innovations that define the modern paradigm of original and experimental animation are discussed, including new technologies, approaches to content creation and the impact on the cultural environment, noting that children’s animation has its characteristics and laws directly related to psychology.

Research methods: Study of creative processes in Uzbek animated films, creative styles in animation directing, originality of characters, plot and technology.

Research results: Creation and development of Uzbek animated cinema, which has been working continuously since 1964.

Practical application: Further creation of new styles in Uzbek animation, creating opportunities for the creation of national works and taking measures to increase the creative potential of the animator-director.