Social media and modern society
Authors
Irine Tsintsadze, Ineza Zoidze
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Annotation
Many scholars have called the information society the age in which we live, and no one disputes that the media plays a tremendous role in human consciousness. Today, in the 21st century, the most important and interesting source is the mass media, which includes the media (television, radio, print media, advertising, etc.), which have a practical impact on any society, they want and constantly have access to the new and exciting news. In one way or another, the media contributes to the formation of the society of the future and makes a significant contribution to its development both on a social and individual level. Today the whole world is interested in news, from any country.
Today's society is an "information-oriented society" because they receive information through mass communications. The modern world is becoming more interesting with new information and new media. The role of contemporary media is to introduce new thoughts, ideas, forms unique views, regularities, etc., to society. The influence of the media on the global community is becoming more and more powerful, establishing its frameworks and rules in society.
Today, it is impossible to ignore what is around us because the media covers all aspects of public life and attacks people directly. There are many times when the role of the press is harmful because it is very easy to abuse; there are often examples of "black PR" that needs to be observed and understood. It is difficult to understand what is right and what is wrong, And that is why there is a difference of opinion. Unfortunately, today society is being managed through various means. Communication is most important today, both for individuals and for society. Thoughts and relationships are formed through touch and then acquire meaning. People make today's essential institution of society. The media is the most powerful tool for influencing the state, doing both light and heavy damage. These two opposing terms are a bit strange, though, at first glance, we might think this is true.
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Authors
Irine Tsintsadze, Ineza Zoidze
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References:
1. Book for Understanding Mass Communication. Author Deflor / Dennis 2009
2. "The role of mass communication in the development of society" Nino Shoshitaishvili, Tb. 2008
3. The book "Communication Studies". Collection. Tbilisi 2012
4. Four years of media freedom in Georgia - Georgia's Democratic Initiative 2016.