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In the original languageTranslation into English

DEVELOPMENT OF A MARKET STRATEGY IN THE CONSUMER MARKET

Authors

Hajieva Nushaba Aslan, Gurbanova Khatira Veli, Babakishiyeva Sevinc Firuddin

Rubric:Marketing
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Annotation

The article concludes with scientific findings on the topic under study. The work emphasizes that the study revealed that the consumer market is a system of economic relations that develop on the basis of competition, evaluation, marketing, government regulatory mechanisms, coordinate production and consumption spheres, create a balance between supply and demand by ensuring the demand of the population and the interests of producers on the basis of infrastructure organized in the field of sale of consumer goods.

Keywords

consumer market
regulation of the consumer market
classification of the consumer market
function of the consumer market
regional market.

Authors

Hajieva Nushaba Aslan, Gurbanova Khatira Veli, Babakishiyeva Sevinc Firuddin

References:

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  3. Vesnin, V.P. (2007). Management. «Prospect» Publishing House.- p. 612  ( in russian).
  4. Kotler, Philip (2011). Principles of Marketing [Text]: Short Course: [Transl. from English.] / - Moscow: Williams. – p. 488  ( in russian).
  5. Gadjiyeva N.A(2018).Marketing LapLambert Academic Publishing.-p.688(in Russian)
  6. Pogodina, T.V. (2019). Innovation management [Text]: a textbook for students of higher educational institutions in the areas of training. - Moscow: INFRA-M . – p. 341 ( in russian).
  7. Polyakova, B.V. (2005). World Economy and International Business. KNORUS., p.188. ( in russian).
  8. Smeshko, O.G. (2014). Regional economy: development factors: monograph - St. Petersburg: Publishing House of the St. Petersburg University of Management and Economics. – p. 266  ( in russian)
  9. Hosking, G. (2012). Trust: money, market and society [Text] /; [trans. from English A. Zakharova]. - Moscow: Moscow School of Political Studies, - p. 79 ( in russian)
  10. Tham, S. Y. (2015). Diversification and Industrial Policies in Malaysia, pp. 320–345 / In: Felipe, J. (Ed.) Development and Modern Industrial Policy in Practice: Issues and Country Experiences. Cheltenham, UK: Edward Elgar Publishing.

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