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Psychology of image perception and the role of hairstyle in self-expression

Authors

Osypenko Olena

Rubric:Psychology
617
11
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617
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Annotation

The article is devoted to the study of the psychology of human image perception and the importance of hairstyles as an important tool of self-expression. The mechanisms of visual impression formation, the influence of hairstyles on the perception of personality by others and on the self-esteem of an individual are considered. The article analyzes the role of hairstyles as a means of communication reflecting internal characteristics, emotional state and social identity. Special attention is paid to cultural and social aspects that emphasize the diversity of hairstyle functions in the process of self-identification and interaction with the outside world.

Keywords

psychology of perception
human image
hairstyle
self-expression
visual perception
self-identification
social identity
appearance
communication.

References:

How to choose the right hair care tools [Electronic resource] – URL: https://froomo.com/ua-ru/blog/kak-vubrat-instrumentu-dlya-uhoda-za-volosami?srsltid=AfmBOoq9A8fV3LkOWYGjBk6NnGSzTY9O76SOkIq8gMv3AGB-oRx3nnd (date of access: 09/09/2025).

MacBride E. Researchers: A Few Bad Hair Days Can Change Your Life. [Electronic resource] – 2014. URL: http://stanford.io/1uBCmcC (date of access: 09/09/2025).

Perception Institute. WHAT IS "HAIR BIAS"? [Electronic resource] – 2016. – URL: https://perception.org/goodhair/hairbias /# (accessed: 09/10/2025).

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