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Austrian Journal of Humanities and Social Sciences, Issue 5-6/2014

Evolution of political lapel pins in presidential campaigns in the USA (1948–1972)

DOI: https://doi.org/10.29013/AJH-15-5.6-30-34

Pages: 30 - 34

Authors: Usanova K. Y.

Abstract: The work presents the evolution of visual technologies in political advertising on the example of lapel pins. Their traditional and innovative forms are revealed.

Keywords: evolution, visual advertising, political lapel pins, design, psychological effect

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